How to choose the most popular social network for your blog?- #1

Friday 22 July 2011



One of the main reasons why many bloggers fail in social networking is, they don't choose a social site which suits their blog's need.For example ,it is unlikely to get purchase from digg if you have a blog on history because Digg users love tech stuff and newzy material.That is why choosing a right social media site is of paramount importance if you wish to market you blog socially.In this post and two other posts of this series you would learn to choose a right platform to network.

In the earlier post of this series I have given an outline of social network marketing.I have talked about three questions you should ask to yourself to be able to to choose a right social platform.In this post I will talk of first question and how the answer of this question helps you in choosing the most popular social site for your blog.


The first question was-

What do you want your blog to do?


Whether you want your blog to make money for you through adsense or through affiliate marketing or you just want your blog to make you famous through your opinions or is it just a fun for you.

The answer to this question is vital in choosing right network for your blog.Why ?? well, I will show you the reason in the paragraphs that follow.


Social media of choice if you want your blog to make money through adsense-
If you are planning to make money through adsense then you should care about traffic.More traffic means more clicks and more clicks mean more money, isn't it? So, if this is the case you would go for a social media site that brings in a lot of traffic to your blog like, stumble upon and digg.

Social media site of choice if you want to be an affiliate marketer-

As an affiliate marketer you need to build trust because people seldom buy from someone whom they don't trust. So, in this case your social media site of choice would be one that allows you to communicate with others through a messaging interface, like facebook, orkut etc. You can't build trust unless you talk to your target audience.Social bookmarking sites like,digg won't help an affiliate marketer in building trust.

Social media site of choice if you want to be famous-

Many people blog to build a profile or to become famous.If this is the case with you ,you need to communicate with other people in your niche.This can be done through comments in blogs and forums of those people.Once people in your niche come to recognise you as an expert you would become famous in your field.


So, you can see how answer to this question help you in choosing the most suited social platform for your blog.I will suppose that you would have answered this question for yourself.Many a times you blog for more than one reasons.For example, you may wish to make money through adsense as well as an affiliate.In that case you can choose a combination of two social sites or even one if it is there.

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